Background

Centria is taking part in a project called Integration & Entreprenörksap (Integration & Entrepreneurship). The intention is to attract immigrants to become entrepreneurs and set up a business. The main initiator in this co-operative project is Bildningsalliansen, which is the head organization for adult education, also Yrkeshögskolan Novia and Folkhögskolan Kredu take part of this project as cooperative partners.

Centrias main task is to produce digital resources for potential entrepreneurs. The expected outcome is to create an extensive video serial in 34 parts, which provides the viewer with basic information about what entrepreneurship and life as an entrepreneur in Finland means. Topics that will be discussed includes i.a. company forms, bookkeeping and taxation. The material in the videos is presented in Swedish but subtitles will be provided both in English and Finnish. Subtitles will also be translated into most of the main languages that are spoken amongst immigrants in the region of Jakobstad.

In addition to this, Centria will also make a shorter video serial consisting of documentaries of entrepreneurs with an immigrant background. These documentaries are meant to evoke inspiration amongst aspiring entrepreneurs and moreover, the intention is to encourage a diversification regarding the branch of business, in which immigrants most commonly start up a business.

The project is carried out between 1.9.2017 – 31.5.2020 and it is financed by Europeiska socialfonden and Svenska kulturfonden.